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    After Australia's iconic "Redheads" match company was bought by a Swedish firm, what did Aussie businessman Dick Smith name his own brand of matches in protest?

    Question #106905. Asked by BaronBatty. (Jul 07 09 2:06 AM)


    lorance79

    		Dickheads

    http://dicksmithfoods.com.au/index.php?d=main&p=matches

    Jul 07 09, 2:12 AM
    looney_tunes

    		"Dick Smith Foods' products are often named to parody the items they compete with – for example, in competition with Redheads matches, Smith sells near-identically packaged matches called 'Dickheads'. ... Dickheads are a brand of matches released by Australian businessman Dick Smith in 1999.The name is a pun on the Redheads brand of matches.The matches were made in Villawood, New South Wales, New South Wales by Steric Trading Pty Ltd, from local and imported materials."

    http://www.absoluteastronomy.com/topics/Dick_Smith

    Jul 07 09, 2:31 AM

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