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    How much did it cost Oprah, when she gave away cars to the studio audience and is this something she's done since?

    Question #128003. Asked by george48. (Nov 24 12 2:05 PM)


    cag1970

    		The now-defunct Pontiac division of General Motors picked up the tab for Oprah's famous car giveaway in 2004. It cost them around $7 million US to do the promotion with their G6 sedan. It cost the people who kept the cars around $7,000 US in taxes.

    http://www.time.com/time/specials/packages/article/0,28804,1939458_1939454_1939355,00.html

    And Oprah has given away cars on at least one other occasion. She gave away 2012 Volkswagen Beetles in 2010, and covered virtually all the taxes.

    http://blogs.cars.com/kickingtires/2011/10/oprah-vw-beetle-giveaway-finally-delivers.html

    Dec 04 12, 7:29 PM

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