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Quiz about Immediate Records 196570
Quiz about Immediate Records 196570

Immediate Records 1965-70 Trivia Quiz


Immediate Records was the first great British independent label, and its principals had grandiose plans for it. This quiz touches on the high points of its existence.

A multiple-choice quiz by AyatollahK. Estimated time: 7 mins.
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Author
AyatollahK
Time
7 mins
Type
Multiple Choice
Quiz #
299,187
Updated
Jul 23 22
# Qns
15
Difficulty
Average
Avg Score
9 / 15
Plays
478
Awards
Top 20% Quiz
- -
Question 1 of 15
1. From its foundation, Immediate Records was closely linked to the Rolling Stones, although (unlike Apple Records) it was not a group project. Which member(s) of the Rolling Stones circle founded Immediate Records? Hint


Question 2 of 15
2. In 1965, Immediate Records debuted with a U.S. number one hit licensed from Bang Records. What Dayton, Ohio group led by guitarist/singer Rick Zehringer (later Rick Derringer) was responsible for both the first Immediate single (IM 001) and the first Immediate album (IMSP 001) with a song that later became the state of Ohio's official rock song? Hint


Question 3 of 15
3. This German model and actress was brought to Immediate by Rolling Stone Brian Jones, who played guitar on her first single, a cover of Gordon Lightfoot's "I'm Not Sayin'" (IM 003). Her B-side, "The Last Mile," was co-written, arranged, conducted and produced by studio wizard Jimmy Page, who also played 12-string guitar. Who was this "Superstar," who later hooked up with the Velvet Underground? Hint


Question 4 of 15
4. Immediate had its first U.K. number one single with the song "Out of Time" (IM 035), composed by Mick Jagger and Keith Richard and produced by Jagger. The record got Immediate Records its first distribution in the U.S., through MGM Records. Which English blues singer recorded this smash hit, as well as "My Way of Giving" and the original "Handbags & Gladrags" for Immediate? Hint


Question 5 of 15
5. Another young English blues singer was signed to Immediate, but the label dropped him after one single (Mike d'Abo's "Little Miss Understood", IM 060) and an unreleased duet with P.P. Arnold ("Come Home Baby") that was produced by Mick Jagger. He later joined former Immediate act The Small Faces (who then became just The Faces) and ultimately became a superstar solo act whom a lot of fans thought was sexy. Who was he? Hint


Question 6 of 15
6. John Mayall's Bluesbreakers were dropped by Decca Records when their lead guitarist (Roger Dean) left the group. They signed to Immediate for one 1965 single ("I'm Your Witchdoctor", IM 012). Which young blues guitarist joined the band for this single? Hint


Question 7 of 15
7. Immediate got its second U.S. distribution deal, with United Artists Records, after releasing "The First Cut Is the Deepest" (IM 047), a U.K. top-twenty single by P.P. Arnold. The writer of the song reportedly thought that Arnold's version was so definitive that he canceled his own plans to release the song as a single. Who composed "The First Cut Is the Deepest"? Hint


Question 8 of 15
8. This English blues group had the second (and last) release on Immediate's second US distribution deal, a pro-drug anthem called "Here Come the Nice", and then was responsible for Immediate's third US distribution deal (with Columbia Records) with the psychedelic single "Itchycoo Park," which became Immediate's first US top-twenty hit. Who was it? Hint


Question 9 of 15
9. The Mockingbirds released one single on Immediate ("You Stole My Love", IM 015) and four singles on other labels without success, and broke up soon thereafter. However, Mockingbirds' guitarist/bassist/singer Graham Gouldman and drummer/singer Kevin Godley soon formed a new group with guitarists/keyboardists/singers Eric Stewart and Lol Creme. Under what name did this four-member group become international stars with hits like "I'm Not In Love"? Hint


Question 10 of 15
10. This English band led by keyboardist Keith Emerson originally formed as the backing band for P.P. Arnold but then signed to Immediate as artists in their own right. Their best-known Immediate singles were Emerson's arrangements of Leonard Bernstein's "America" (from "West Side Story"), Dave Brubeck's "Blue Rondo a la Turk" (called "Rondo") and Bach's "Brandenburg Concerto No. 3" (called "Brandenburger"), and their third and last Immediate album reached number three in the U.K. What was the name of this band? Hint


Question 11 of 15
11. This singer failed with his Immediate single ("She Was Perfection", IM 053) but later had two U.S. top-twenty hit songs from musicals, both co-written by lyricist Tim Rice: "Superstar" from "Jesus Christ Superstar" (co-written with Andrew Lloyd Webber) and "One Night in Bangkok" from "Chess" (co-written with Björn Ulvaeus and Benny Andersson from ABBA). He also starred in the 1971 movie "Sunday Bloody Sunday" as the bisexual love interest of both Glenda Jackson and Peter Finch. Who was he? Hint


Question 12 of 15
12. Steve Marriott quit the Small Faces because the group refused to add his friend Peter Frampton, who had formerly led the Herd. The two formed a new supergroup, with a top-five hit in "Natural Born Bugie" (sometimes called "Natural Born Boogie", IM 082) and two albums ("As Safe As Yesterday Is" and "Town and Country") on Immediate, neither of which included the single. After Immediate folded, the group released a live version of "I Don't Need No Doctor," which became their first U.S. hit. Who were they? Hint


Question 13 of 15
13. This English blues/pop band signed to Immediate after achieving an atmospheric number one U.K. hit entitled "Albatross." Although their only record for Immediate, "Man of the World" (IM 080), went to number two in the U.K., the band jumped to Warner Brothers for their follow-up, "Oh Well (Parts 1 & 2)" ... even though Apple Records really wanted to sign them, as one of the band members was George Harrison's brother-in-law. What future superstar group was this? Hint


Question 14 of 15
14. Like the first single and album on Immediate, the last single (a cover of the Beatles' "Get Back", IM 084) and the last original album ("Farewell to the Real Magnificent Seven", IMSP 028) on the label were also both recorded by the same band, a Welsh group that had Immediate's other number one single in the U.K. with "(If Paradise Is) Half as Nice" and also had a top five cover of the Move's "Hello Susie." The keyboard player, Blue Weaver, later became a key part of the Bee Gees' late-1970s success. What band was this? Hint


Question 15 of 15
15. The last album on Immediate Records was a sampler titled after the label's well-known and self-aggrandizing U.K. motto. What was this title? Hint



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Quiz Answer Key and Fun Facts
1. From its foundation, Immediate Records was closely linked to the Rolling Stones, although (unlike Apple Records) it was not a group project. Which member(s) of the Rolling Stones circle founded Immediate Records?

Answer: Andrew Loog Oldham

Oldham, the Stone's manager and producer in 1965, set up the company in partnership with promotion agent Tony Calder. They followed the same model previously used by Phil Spector to create Philles Records in the 1960s. Oldham and Calder's focus was on the successful blues scene in England. Jagger and Richards were very involved with the label at the beginning.

Unfortunately, Oldham was not as good a business manager as he was a visionary, and (again, unlike Apple) the label consistently lost money despite its artistic successes.
2. In 1965, Immediate Records debuted with a U.S. number one hit licensed from Bang Records. What Dayton, Ohio group led by guitarist/singer Rick Zehringer (later Rick Derringer) was responsible for both the first Immediate single (IM 001) and the first Immediate album (IMSP 001) with a song that later became the state of Ohio's official rock song?

Answer: McCoys

Bert Russell Berns, the co-writer of "Twist and Shout" and "Piece of My Heart" and the owner of Bang Records, also co-wrote "Hang On Sloopy", which the Strangeloves intended to record as their follow-up single to "I Want Candy" for Bang. However, the Dave Clark Five heard the Strangeloves' version and decided to record it as their own next single -- which would come out before the Strangeloves' single.

In response, the Strangeloves quickly produced a sound-alike version by the McCoys, who had opened a couple of concerts for the Strangeloves.

The record went straight to number one in the U.S. and was adopted as a theme by the Ohio State University marching band. The British release went top five in the U.K., making Immediate successful right from the start, and so Immediate released the McCoys' album, also titled "Hang On Sloopy," as its first album.
3. This German model and actress was brought to Immediate by Rolling Stone Brian Jones, who played guitar on her first single, a cover of Gordon Lightfoot's "I'm Not Sayin'" (IM 003). Her B-side, "The Last Mile," was co-written, arranged, conducted and produced by studio wizard Jimmy Page, who also played 12-string guitar. Who was this "Superstar," who later hooked up with the Velvet Underground?

Answer: Nico

Christa Päffger was given the professional name "Nico" while still a teenager, by a gay photographer who named her after a former boyfriend of his. In her early 20s, she appeared in several films and had a baby with French star Alain Delon, whose parents raised the child. She sang in a 1963 film and was then encouraged by both Jones and Bob Dylan, who composed the song "I'll Keep It with Mine" for her. However, Andrew Loog Oldham, who produced the A-side of her single, preferred that she cover Lightfoot's Canadian hit.

Later, in New York, Nico became one of the leading members of Andy Warhol's group of celebrities that he referred to as "Superstars," as well as occasional lead singer with Lou Reed and John Cale in the Velvet Underground (including their debut album "The Velvet Underground and Nico," which Rolling Stone in 2003 ranked as the 13th-best rock album of all time).
4. Immediate had its first U.K. number one single with the song "Out of Time" (IM 035), composed by Mick Jagger and Keith Richard and produced by Jagger. The record got Immediate Records its first distribution in the U.S., through MGM Records. Which English blues singer recorded this smash hit, as well as "My Way of Giving" and the original "Handbags & Gladrags" for Immediate?

Answer: Chris Farlowe

Farlowe had been the lead singer for an R&B band called the Thunderbirds (featuring Albert Lee on lead guitar), and he became a huge star of the English blues scene prior to signing to Immediate. His vocal performances sounded so authentic that it was rumored among DJs (before they met him) that he was actually black. Jagger gave Farlowe first crack at several Stones tunes, including "Paint It Black", "Think", "Yesterday's Papers" and "Ride On Baby" -- which later led the Small Faces ("My Way of Giving") and Manfred Mann's Mike d'Abo ("Handbags & Gladrags") to do the same.
5. Another young English blues singer was signed to Immediate, but the label dropped him after one single (Mike d'Abo's "Little Miss Understood", IM 060) and an unreleased duet with P.P. Arnold ("Come Home Baby") that was produced by Mick Jagger. He later joined former Immediate act The Small Faces (who then became just The Faces) and ultimately became a superstar solo act whom a lot of fans thought was sexy. Who was he?

Answer: Rod Stewart

Stewart had been working with Long John Baldry when Immediate signed him. His Immediate recordings were indicative of his talent, but Immediate's cash flow problems meant limited promotion budgets for new artists, and so he was released. He then joined the Jeff Beck Group before he and Ron Wood quit to replace Steve Marriott in the Small Faces, but the success of such Faces tunes as "Stay With Me" paled alongside his solo successes with "Maggie May" and "Do Ya Think I'm Sexy?", among many others.
6. John Mayall's Bluesbreakers were dropped by Decca Records when their lead guitarist (Roger Dean) left the group. They signed to Immediate for one 1965 single ("I'm Your Witchdoctor", IM 012). Which young blues guitarist joined the band for this single?

Answer: Eric Clapton

Clapton had just left the Yardbirds over his frustration that the Yardbirds had released a pop single, "For Your Love." Jimmy Page produced the Immediate single and two more tracks, which were so well received that Decca promptly re-signed the group for more than Immediate could afford to pay. Page then sold Immediate seven demo recordings that he and Clapton had made together at his home studio, which Immediate included on a series of compilation albums called "Anthology of British Blues."
7. Immediate got its second U.S. distribution deal, with United Artists Records, after releasing "The First Cut Is the Deepest" (IM 047), a U.K. top-twenty single by P.P. Arnold. The writer of the song reportedly thought that Arnold's version was so definitive that he canceled his own plans to release the song as a single. Who composed "The First Cut Is the Deepest"?

Answer: Cat Stevens

Cat Stevens was principally trying to succeed as a songwriter, not a performer, and he sold the publishing rights to this song (his first sale) for £30. P.P. Arnold had been an "Ikette" -- a member of Ike & Tina Turner's backing group; Mick Jagger had recruited her to Immediate as a solo artist.

The combination of the singer and the song made for a distinctive record, although its chart position was not commensurate with the attention it received. Stevens had been intending to record the song himself as his debut, but he opted for "I Love My Dog" and "Matthew & Son" instead.

The song has subsequently been taken to number one in different countries by many different artists, including Keith Hampshire, Rod Stewart and Sheryl Crow.
8. This English blues group had the second (and last) release on Immediate's second US distribution deal, a pro-drug anthem called "Here Come the Nice", and then was responsible for Immediate's third US distribution deal (with Columbia Records) with the psychedelic single "Itchycoo Park," which became Immediate's first US top-twenty hit. Who was it?

Answer: The Small Faces

The Small Faces felt that manager Don Arden (the father of Sharon Osbourne) was working them to death, as if they had no future, and they thought that Andrew Loog Oldham and Tony Calder would provide them with a more laid-back working arrangement, so they fired Arden and jumped to Immediate. Things worked out well, and the band was able to record the classic experimental album "Ogdens' Nut Gone Flake" as well as the hits named above and "Lazy Sunday," among other Immediate tracks.
9. The Mockingbirds released one single on Immediate ("You Stole My Love", IM 015) and four singles on other labels without success, and broke up soon thereafter. However, Mockingbirds' guitarist/bassist/singer Graham Gouldman and drummer/singer Kevin Godley soon formed a new group with guitarists/keyboardists/singers Eric Stewart and Lol Creme. Under what name did this four-member group become international stars with hits like "I'm Not In Love"?

Answer: 10cc

Although Gouldman was a star songwriter, composing such hits as "For Your Love," "Heart Full of Soul," "Bus Stop" and "Listen People," he was unable to write a hit for the Mockingbirds. Before becoming 10cc, Gouldman and Godley struggled to find an identity, even after joining with Stewart and Creme, releasing singles as the Ohio Express ("Sausalito (Is the Place to Go)," written and sung by Gouldman, which was a minor hit in the U.S.), Crazy Elephant ("There Ain't No Umbopo," co-written and sung by Godley), Hotlegs ("Neanderthal Man", co-written by Godley, which reached number two in the U.K. and the U.S. top thirty) and the Dreamers, as in Freddie & the Dreamers ("Susan's Tuba", written by Gouldman, which went to number one in Europe), as well as songs under a wide assortment of other names.
10. This English band led by keyboardist Keith Emerson originally formed as the backing band for P.P. Arnold but then signed to Immediate as artists in their own right. Their best-known Immediate singles were Emerson's arrangements of Leonard Bernstein's "America" (from "West Side Story"), Dave Brubeck's "Blue Rondo a la Turk" (called "Rondo") and Bach's "Brandenburg Concerto No. 3" (called "Brandenburger"), and their third and last Immediate album reached number three in the U.K. What was the name of this band?

Answer: The Nice

The Nice were appropriately considered to be a musical cross between rock, jazz and classical, although their wild stage antics rivaled The Who, Jimi Hendrix and Alice Cooper. Andrew Loog Oldham stuck with the group because they were beloved by critics and weren't costing Immediate much money, but when the Nice finally had a major hit with their self-titled third album, Immediate couldn't afford to pay their royalties and went bankrupt. Shortly after the demise of Immediate, Emerson decided to form a new group with King Crimson's Greg Lake as bassist/singer, which became Emerson, Lake and Palmer.
11. This singer failed with his Immediate single ("She Was Perfection", IM 053) but later had two U.S. top-twenty hit songs from musicals, both co-written by lyricist Tim Rice: "Superstar" from "Jesus Christ Superstar" (co-written with Andrew Lloyd Webber) and "One Night in Bangkok" from "Chess" (co-written with Björn Ulvaeus and Benny Andersson from ABBA). He also starred in the 1971 movie "Sunday Bloody Sunday" as the bisexual love interest of both Glenda Jackson and Peter Finch. Who was he?

Answer: Murray Head

Murray Head sang the roles of Judas in the original album of "Jesus Christ Superstar" and Freddie Trumper in the original album and London stage production of "Chess." He has now recorded 19 solo albums as of 2008 and has appeared in numerous other acting roles, but he is still best known for the two Tim Rice singles.
12. Steve Marriott quit the Small Faces because the group refused to add his friend Peter Frampton, who had formerly led the Herd. The two formed a new supergroup, with a top-five hit in "Natural Born Bugie" (sometimes called "Natural Born Boogie", IM 082) and two albums ("As Safe As Yesterday Is" and "Town and Country") on Immediate, neither of which included the single. After Immediate folded, the group released a live version of "I Don't Need No Doctor," which became their first U.S. hit. Who were they?

Answer: Humble Pie

Marriott and Frampton joined up with Greg Ridley from Spooky Tooth on bass and a 17-year-old drummer named Jerry Shirley, with everyone in the band contributing to the songwriting. Their second album was rushed out in Immediate's effort to avoid bankruptcy, and Andrew Loog Oldham owed a fortune in back royalties to Marriott from both the Small Faces and Humble Pie when Immediate went bankrupt.

After the group ended up with new management and a deal on A&M Records, Humble Pie recorded a Marriott song "Theme From Skint (See You Later Liquidator)" that mocked Oldham for his extravagant pre-collapse lifestyle.
13. This English blues/pop band signed to Immediate after achieving an atmospheric number one U.K. hit entitled "Albatross." Although their only record for Immediate, "Man of the World" (IM 080), went to number two in the U.K., the band jumped to Warner Brothers for their follow-up, "Oh Well (Parts 1 & 2)" ... even though Apple Records really wanted to sign them, as one of the band members was George Harrison's brother-in-law. What future superstar group was this?

Answer: Fleetwood Mac

The failure of "Black Magic Woman" and the fluke success of "Albatross" indicated to Fleetwood Mac's manager that the group needed to be on a much larger label than tiny Blue Horizon in the U.K., and so they moved to Immediate as part of a deal to regain control of Peter Green's copyrights.

However, even though "Man of the World" became a huge hit, it was obvious that Immediate was in serious financial trouble. Although George Harrison and Mick Fleetwood were married to sisters (Patti and Jenny Boyd), Fleetwood Mac rejected Apple's contract offer, which eventually proved to be a wise decision as Fleetwood Mac on Warner Brothers became the top band in the world (after a few personnel changes) in the late 1970s.
14. Like the first single and album on Immediate, the last single (a cover of the Beatles' "Get Back", IM 084) and the last original album ("Farewell to the Real Magnificent Seven", IMSP 028) on the label were also both recorded by the same band, a Welsh group that had Immediate's other number one single in the U.K. with "(If Paradise Is) Half as Nice" and also had a top five cover of the Move's "Hello Susie." The keyboard player, Blue Weaver, later became a key part of the Bee Gees' late-1970s success. What band was this?

Answer: Amen Corner

The Cardiff band Amen Corner was led by Andy Fairweather-Low on lead guitar and vocals, along with Weaver on keyboards, another guitarist, a rhythm section (bass and drums) and two saxophonists. Because Immediate had no U.S. distribution at the end, only the first Amen Corner single on Immediate was ever released in the U.S. When Immediate dissolved, so did Amen Corner.

Blue Weaver stayed with Fairweather-Low until joining Strawbs. He then joined the Bee Gees on keyboards and synthesizer just prior to the recording of their "Main Course" LP, which featured the hits "Jive Talkin'" and "Nights on Broadway," and stayed through all of their disco-era hits.
15. The last album on Immediate Records was a sampler titled after the label's well-known and self-aggrandizing U.K. motto. What was this title?

Answer: Happy to Be a Part of the Industry of Human Happiness

"Happy to Be a Part of the Industry of Human Happiness", which was released in a last desperate bid to stave off bankruptcy, was not numbered in the regular Immediate album series. Instead, it had the issue number "IMLYIN 2", perhaps because Immediate wasn't a happy place to work near the end. It included songs from Fleetwood Mac, Humble Pie, Amen Corner, John Mayall's Bluesbreakers with Eric Clapton, the Small Faces, the Nice, Albert Lee and the duet of Jimmy Page and Eric Clapton.

"Tomorrow's Sound Today" was the motto for Phil Spector's Philles Records.
Source: Author AyatollahK

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