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Quiz about Brand Spanking New
Quiz about Brand Spanking New

Brand Spanking New Trivia Quiz


Some companies have come up with new brand names for their products. Some brand names have evolved into generic terms for the products. This quiz is about both types, mainly with a UK focus.

A multiple-choice quiz by KentQuizzer. Estimated time: 2 mins.
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Author
KentQuizzer
Time
2 mins
Type
Multiple Choice
Quiz #
377,680
Updated
Oct 20 23
# Qns
10
Difficulty
Easy
Avg Score
8 / 10
Plays
970
Last 3 plays: Guest 132 (6/10), Guest 98 (9/10), PurpleComet (8/10).
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Question 1 of 10
1. What did the UK's "Oil of Ulay" skincare product become? Hint


Question 2 of 10
2. "Opal Fruits" continued to make your mouth water in the UK under which new brand name? Hint


Question 3 of 10
3. Coca-Cola's launch of bottled water in the UK involved which brand name? Hint


Question 4 of 10
4. Ford launched a car range named after one of Henry Ford's sons. It wasn't a success. What was the name of the car (and the son). Hint


Question 5 of 10
5. Reversing decades of advertising indoctrination is challenging, as proven by Nestlé when changing from straightforward "nestles" to which continental-sounding pronunciation in the UK? Hint


Question 6 of 10
6. Which brand name is often used as a synonym for a vacuum cleaner, regardless of manufacturer? Hint


Question 7 of 10
7. Which brand name is often used as a synonym for a loudspeaker or public address system regardless of manufacturer? Hint


Question 8 of 10
8. Which range of letters is often used for a UK street atlas, especially of London? Hint


Question 9 of 10
9. Anyone using the colour orange in conjunction with which four-letter word is likely to face a branding spanking? Hint


Question 10 of 10
10. Misuse of which fruit is likely to result in a spanking by the lawyers of a computer company and/or a music company? Hint



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Most Recent Scores
Mar 27 2024 : Guest 132: 6/10
Mar 12 2024 : Guest 98: 9/10
Mar 08 2024 : PurpleComet: 8/10
Feb 27 2024 : Guest 176: 8/10
Feb 20 2024 : Guest 108: 9/10
Feb 18 2024 : Syllogism: 8/10
Feb 16 2024 : YesImPhoenix: 9/10
Feb 12 2024 : creekerjess: 7/10
Jan 31 2024 : Guest 68: 5/10

Score Distribution

quiz
Quiz Answer Key and Fun Facts
1. What did the UK's "Oil of Ulay" skincare product become?

Answer: Oil of Olay

"Oil of Olay" began in South Africa. The skincare product had several names around the world due to copyright and aesthetic reasons. Other names included "Oil of Ulay", "Oil of Ulan" and "Oil of Olaz". In around 1999, Procter & Gamble decided to standardise on "Oil of Olay", although there are still exceptions.
2. "Opal Fruits" continued to make your mouth water in the UK under which new brand name?

Answer: Starburst

"Opal Fruits" were launched in the UK by Mars in 1960. When launched in the United States later in the 1960s, they were called "Starburst". The UK version was later renamed as part of a drive for global consistency.
3. Coca-Cola's launch of bottled water in the UK involved which brand name?

Answer: Dasani

The launch of "Dasani" in the UK was a public relations disaster. Not only did it emerge that the water was basically treated tapwater from a London suburb, but the popular British television comedy programme "Only Fools And Horses" had included a similar story line a few years earlier.
4. Ford launched a car range named after one of Henry Ford's sons. It wasn't a success. What was the name of the car (and the son).

Answer: Edsel

There are several angles to the Edsel story. The product had questionable pricing and positioning. The design of the grille gave rise to some unfortunate interpretations. Henry Ford II - Edsel's son and Henry's grandson - was against the use of the name.
5. Reversing decades of advertising indoctrination is challenging, as proven by Nestlé when changing from straightforward "nestles" to which continental-sounding pronunciation in the UK?

Answer: Nest-lay

Nestlé is a large Switzerland-based multinational company spanning foodstuffs and related industries, sometimes controversially. The white chocolate "Milky Bar" was the subject of many adverts involving "The Milky Bar Kid". In the UK, this included the anglicised pronunication "nestles". Later use of the continental pronunciation was greeted with confusion by those who had been successfully brainwashed by prolonged childhood advertising.
6. Which brand name is often used as a synonym for a vacuum cleaner, regardless of manufacturer?

Answer: Hoover

The upright vacuum cleaner was invented in Ohio in 1908 by a relative of the Hoover family. Hoover dominated the vacuum cleaner market in the decades that followed and "Hoover"/"hoover" became the common term for a vacuum cleaner.
7. Which brand name is often used as a synonym for a loudspeaker or public address system regardless of manufacturer?

Answer: Tannoy

The Tannoy brand - based on the "tantalum alloy" material used - became well known during the Second World War and the years immediately afterwards. "Tannoy" is commonly used as a generic noun and also as a verb.
8. Which range of letters is often used for a UK street atlas, especially of London?

Answer: A-Z

The first "A-Z" street atlas was one of London. It was compiled by Phyllis Pearsall during the 1930s. The story of how she walked every street in London entered folklore. The fact her father had previously founded a map company received less attention.
9. Anyone using the colour orange in conjunction with which four-letter word is likely to face a branding spanking?

Answer: easy

The budget airline easyJet is famous for its bright orange livery. The original company diversified into various other industries, building on the brand, colour and typeface. It has vigorously defended the colour and related branding against other companies.
10. Misuse of which fruit is likely to result in a spanking by the lawyers of a computer company and/or a music company?

Answer: Apple

Apple is an interesting example of a normal noun and the branding of two major companies. "Apple" in the computing sense relates to the company founded by Jobs and Wozniak. In the music sense it relates to the record label founded by the Beatles. Unsurprisingly there was conflict when computing and music converged.
Source: Author KentQuizzer

This quiz was reviewed by FunTrivia editor stedman before going online.
Any errors found in FunTrivia content are routinely corrected through our feedback system.
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This quiz is part of series Commission #36:

Looking for something 'new' to work at? Well these quizzes here are from the 36th Commission in the Author's Lounge (starting on New Year's Day in 2015) and all of them contain the word 'New'!

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  9. Don't Put New Shoes on the Table Very Easy
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  12. It's a New Ball Game Very Easy

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